Traction: Get a Grip on Your Business by Gino Wickman

Traction: Get a Grip on Your Business
by Gino Wickman

Traction - Get a Grip on Your BusinessIf you want less theory and philosophy and more practical application, this is the book for you. With his no-nonsense tone and clear purpose, Gino Wickman identifies the five most common frustrations faced by business leaders and offers a practical and simple method (Entrepreneurial Operating System) to combat them on a short, medium and long-term basis.

The objective? Cohesion. “You must have one abiding vision, one voice, one culture and one operating system,” Wickman writes. “This includes a uniform approach on how you meet, how you set priorities, how you plan and set your vision, the terminology you use and the way you communicate with employees.”

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